SDG 1 – No Poverty

• Target 1.3: Implement nationally appropriate social protection systems and measures for all, including floors, and by 2030 achieve substantial coverage of the poor and the vulnerable
  • Indicator 1.3.1: Proportion of population covered by social protection floors/systems, by sex, distinguishing children, unemployed persons, older persons, persons with disabilities, pregnant women, newborns, work-injury victims and the poor and the vulnerable

SDG 2 – Zero Hunger

• Target 2.1: By 2030, end hunger and ensure access by all people, in particular the poor and people in vulnerable situations, including infants, to safe, nutritious and sufficient food all year round
  • Indicator 2.1.1: Prevalence of undernourishment

• Target 2.2: By 2030, end all forms of malnutrition, including achieving, by 2025, the internationally agreed targets on stunting and wasting in children under 5 years of age, and address the nutritional needs of adolescent girls, pregnant and lactating women and older persons
  • Indicator 2.2.1: Prevalence of stunting among children under 5 years of age (height for age <-2 standard deviation from the median of the World Health Organization (WHO) Child Growth Standards) among children under 5 years of age
  • Indicator 2.2.2: Prevalence of malnutrition among children and women (weight for height >+2 or <-2 standard deviation from the median of the WHO Child Growth Standards) among children under 5 years of age, by type (wasting and overweight)
  • Indicator 2.2.3: Prevalence of anaemia in women aged 15 to 49 years, by pregnancy status (percentage)

SDG 3 – Good Health and Well-being

• Target 3.1: Reduce global maternal mortality ratio to less than 70 per 100,000 live births
  • Indicator 3.1.2: Proportion of births attended by skilled health personnel

• Target 3.2 – End preventable deaths of newborns and children under 5 years of age
  • Indicator 3.2.1: Under-5 mortality rate
  • Indicator 3.2.2: Neonatal mortality rate

• Target 3.7 – Universal access to sexual and reproductive healthcare services
  • Indicator 3.7.1: Proportion of women of reproductive age with access to reproductive health-care service

SDG 5 – Gender Equality

• Target 5.6: Ensure universal access to sexual and reproductive health and reproductive rights
  • Indicator 5.6.1: Proportion of women aged 15–49 who make their own informed decisions regarding reproductive health

The Pradhan Mantri Matru Vandana Yojana (PMMVY) is a government maternity benefit scheme launched on January 2017 under the Ministry of Women and Child Development. It forms a key component of the Government of India’s Mission Shakti initiative for women’s empowerment.

The main objectives of the scheme are to:

• Provide a cash incentive as partial compensation for wage loss, enabling women to take adequate rest before and after the delivery of their first child.
• Encourage health-seeking behavior among pregnant women and lactating mothers (PW&LM).
• Support women belonging to socially, economically disadvantaged and marginalized sections of society;
• Promote healthcare, nutrition, and positive behaviour change towards girl child.

Under the revised Mission Shakti guidelines effective from April 2022, PMMVY 2.0 was introduced. The scheme was extended to provide maternity benefits for the second living child if it is a girl, in order to promote positive attitudes towards daughters and improve the sex ratio at birth. Implementation of PMMVY 2.0 is supported at the national, state, and district levels under Mission Shakti.

The scheme provides:

• maternity benefit of ₹5,000/- INR (USD 60) in two instalments for first child.
• ₹6,000/- INR (USD 72) in single instalment for second child if it is a girl child.

The benefit is transferred directly to the beneficiary’s Aadhaar seeded Bank/Post Office account through Direct Benefit Transfer (DBT) mode.

To be eligible, applicants must be:

• At least 19 years of age.
• Pregnant women who are employed and experiencing wage loss due to pregnancy.

• Integrated Grievance lodging module through Portal, Call Centre (14408) and CPGRAMS, for all citizens to lodge any PMMVY related grievance. The Module directly assign the grievance to the concerned officer. Complainant can track Grievance Status as well.
• PMMVY Helpline – PMMVY Helpline Agents register the grievance on the behalf of the applicant. The applicant receives an SMS after registration of the grievance.

Conditional cash transfer (CCT); Access to basic health care; Maternal and early childhood nutrition

The implementation of the PMMVY is actively monitored and supervised at multiple levels of administration: national, state, district, block/project, and village using the newly developed PMMVY Software (PMMVYSoft), launched in March 2023.

PMMVY is a central sponsored Scheme and is governed through a robust and transparent Maker- Checker-Approver framework implemented across both application and payment processes to ensure accountability at each level. Beneficiary applications are submitted online via PMMVYSoft by frontline workers such as Anganwadi Workers (AWWs) or ASHAs (Maker), verified by Supervisors/ANMs (Checker), and finally approved by the Sanctioning Officer, i.c., the CDPO or Medical Officer (Approver). Once approved, payment files are generated by the Sanctioning Officer and sent to the State Nodal Officer (SNO) for verification and final sanction. Upon approval in the Public Financial Management System (PFMS) portal by the SNO using a Digital Signature Certificate (DSC), the maternity benefit is transferred via Direct Benefit Transfer (DBT) to the Aadhaar- linked bank or post office account of the beneficiary.

To ensure citizen-centric governance, a multi- channel Integrated Grievance Redressal System is in place, enabling registration of grievances through CPGRAMS, direct submission on the PMMVY portal, or via the dedicated PMMVY Helpline. All grievances are acknowledged through SMS. and applicants can track real-time status. Additionally. the POSHAN Helpline (14408) functions as al centralized support platform, offering beneficiaries the option to connect directly to the PMMVY Helpline for issue resolution and guidance, thereby strengthening service delivery and enhancing transparency in implementation.

Since inception till September 2025, 4.08 Cr (40.8 million) beneficiaries have been paid maternity benefit directly to the Aadhaar seeded Bank/Post Office account of the beneficiary in Direct Benefit Transfer (DBT) mode.

Since inception till September 2025, maternity benefits totalizing an amount of 19,160 Cr INR (approximately 2.29 billion USD) have been transferred directly to the Aadhaar seeded Bank/Post Office account of the beneficiary in Direct Benefit Transfer (DBT) mode.

A new PMMVY Portal (PMMVY soft MIS) has been developed. The application process has been digitized with the introduction of a mobile app and a dedicated portal (PMMVYsoft MIS) making the process of application paperless.

The PMMVY portal has a streamlined online form submission system with a defined maker-checker system ensures effective e-governance.

https://pmmvy.wcd.gov.in/